Part 1: OMG! Not another digital transformation article! Is it about understanding the business drivers?
ARMA International
SEPTEMBER 13, 2021
In other words, a CDP integrates data from different repositories to help meet customers’ expectations of a unified and seamless experience. CDPs apply specialized technologies and pre-built processes that are tailored precisely to meet marketing data needs. For example, IBM, Amazon Web Service, Microsoft, and Google offer AIaaS.
Let's personalize your content