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Influencing Change as Security Leader: Communication Is Key

Data Breach Today

Nordstrom CISO Nicole Darden Ford Shares Her Journey From B2B to B2C Industry From working in B2B industries to now shifting to a B2C industry, Nicole Darden Ford, CISO, Nordstrom, is confident of bringing a fresh perspective to tackling the retail sector's complex cybersecurity and fraud challenges.

B2C 173
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AI in commerce: Essential use cases for B2B and B2C

IBM Big Data Hub

Key takeaways By implementing effective solutions for AI in commerce, brands can create seamless, personalized buying experiences that increase customer loyalty, customer engagement, retention and share of wallet across B2B and B2C channels.  And the centrality of these experiences isn’t limited to B2C vendors.

B2C 64
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Using blockchain to combat counterfeiting in manufacturing

CGI

Product authenticity plays a huge role in assuring consumer confidence for B2B and B2C businesses. Correspondingly, for manufacturers and retailers, safeguarding the consumer experience and ensuring safety and trust are key to protecting the brand. ravi.kumarv@cgi.com.

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Connected Customer 360 Profiles for Retail & Luxury Brands

Reltio

3 Things Data Innovators at Retail & Luxury Brands Have in Common. Retail and luxury brand leaders may use different terms to describe customers, including “clients” or “guests.” According to Accenture , 71% of retail executives believe digital demographics are expanding the number of ways they deliver products and services.

Retail 78
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Boost collaboration and ensure top quality with OpenText™ Enterprise Performance Engineering

OpenText Information Management

In the retail sector, B2C commerce sites that load in under a second convert 2.5 Having a robust performance engineering strategy—and a solution to support it—is crucial for businesses across all industries. times more visitors than those that take five seconds ( hubspot ).

B2C 59
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This Identity Management Day, Go BIG or Go HOME!

Thales Cloud Protection & Licensing

Retail companies, for example, were forced to speed up their digital presence to avoid being totally disrupted. If B2C companies ever questioned the disruption that was abound, the dynamics of doing business during the pandemic totally changed that mindset. No-contact curbside pick-ups became a necessity.

B2C 87
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Respecting Privacy and Data Protection: World Consumer Rights Day

Thales Cloud Protection & Licensing

It’s estimated that more than 20% of retail sales will come from eCommerce in 2023 (rising to nearly 25% in 2026), illustrating the magnitude of digital transactions. It’s not only consumers and retailers taking notice of this trend, of course. Privacy and data protection are not the only things consumers expect from a retailer.

Privacy 71