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AI in commerce: Essential use cases for B2B and B2C

IBM Big Data Hub

Key takeaways By implementing effective solutions for AI in commerce, brands can create seamless, personalized buying experiences that increase customer loyalty, customer engagement, retention and share of wallet across B2B and B2C channels. Experience building strategies like these have been  used by online retailers for years.

B2C 64
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Data is essential: Building an effective generative AI marketing strategy

IBM Big Data Hub

For example, a retail clothing company might use generative AI to customize email or online experiences tailored for different customer personas. The advanced capabilities of generative AI for text, visuals and video have the potential to create a more personalized and engaging experience.

Marketing 112
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News alert: Voxel AI increases funding to $30M, aims to transform industrial workplace safety

The Last Watchdog

Best B2B Tech Tool of 2023 by Products That Count. Voxel software is transforming operations in warehousing, manufacturing, retail, transportation, construction, and oil & gas. Watch Rite-Hite’s Always Looking Ahead video to learn more. Featured in the Fast Company magazine Most Innovative Companies list.

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NEW TECH: Cequence Security launches platform to shield apps, APIs from malicious botnets

The Last Watchdog

Thus, what we’re experiencing today is the blossoming of B2B and B2C commerce transacted digitally. But then along came cloud services, mobile computing and the Internet of Things, which gelled into digital transformation. And the company was recently named a 2018 Gartner Cool Vendor.

Security 140
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Reltio Advances in Gartner Magic Quadrant for MDM Solutions

Reltio

Gartner points to Reltio’s “market momentum,” “real-time B2B and B2C,” and a “mature cloud offering” as Strengths. Reltio Connected Data Platform is the only cloud-native, multi-tenant, multi-domain MDM software as a service ( SaaS ) platform on the market. Unparalleled Performance.

MDM 98
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State of the Global Intelligent Document Processing Market 2023/2024

Info Source

Inputs can include not only documents and other text-based sources, but also voice, photos, videos, and IoT channels. Second tier verticals with a growth rate above the industry average in 2023 were Retail, Telecommunication & Utilities, and the Energy sector.

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Kofax advances enterprise-wide deployment of next-generation robotic process automation to rapidly and exponentially scale the digital workforce

Info Source

Kofax RPA has eliminated 100 percent of the cost of routine B2B portal updates and eliminated costly transcription errors,” said Darren Klaum, Director, Business Systems at PITT OHIO. “By Automate Tasks and Documents in Minutes with Intelligent Robots video. Product Information. Supporting Resources.