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GUEST ESSAY: The case for network defenders to focus on leading — not lagging — indicators

The Last Watchdog

When it comes to sales targets there is a correlation between increased sales to shareholder value creation, but closing sales in B2B transactions can be time consuming. The topics are often complex and require contextual education for non-security experts to interpret correctly. Leading indicators provide a shorter feedback loop.

Sales 240
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Energy insights from Davos 2025 – safeguarding the planet

OpenText Information Management

Connections reimagined Companies across this sector must exchange information more seamlessly across the B2B ecosystem with scalable B2B integration. As such, utilities will need to elevate and drive exceptional omnichannel customer experiences by personalizing content to educate and influence energy consumption patterns.

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What the Email Security Landscape Looks Like in 2023

Security Affairs

Education is a key element in building a culture of security, so it’s vital to get employees onboard when rolling out new standards and policies. About the author Ali Cameron is a content marketer that specializes in the cybersecurity and B2B SaaS space. Training users to be more aware.

Security 246
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News alert: AppDirect poll reveals company leaders losing sleep over cyber risks, compliance

The Last Watchdog

28, 2023 – AppDirect , the world’s leading B2B subscription commerce platform, today released key findings from its IT Business Leaders 2024 Outlook Report. This demonstrates a lack of rigorous employee education and training on cybersecurity measures, making employees part of the problem rather than part of the solution. “IT

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2020 Database Strategies and Contact Acquisition Survey Report

This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond. Database benchmarks for education and resource prioritization. New tactics to acquire data to reach marketing goals.

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Q&A: Here’s why VPNs are likely to remain a valuable DIY security tool for consumers, SMBs

The Last Watchdog

Post Covid 19, these patterns are likely to become even more engrained as digitally remote work, education, healthcare and entertainment activities predominate. •Statistically, every US internet user has lost 27 data points on average to online breaches, most of them emails, passwords and usernames. Essential security tool.

Security 229
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SHARED INTEL Q&A: My thoughts and opinions about cyber threats — as discussed with OneRep

The Last Watchdog

Editor’s note: I recently had the chance to participate in a discussion about the overall state of privacy and cybersecurity with Erin Kapczynski, OneRep’s senior vice president of B2B marketing. Byron: Companies often underestimate threats, neglect basic cyber hygiene, and fail to educate employees on cybersecurity.